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Pointer Publishers was established in 1986 and since then has earned a
name in the production and supply of books for college and institutional libraries. We
have published nearly 900 titles on diverse subjects for the Agriculture, Humanities, Arts,
Science and Commerce streams. |
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Title Just Released |
Advances in Botany by Y. Vimala ISBN: 978-81-7132-681-5 Price:
US$
Page Info: viii+348
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The present volume “Advances in Botany” published on the occasion of 90 years of the establishment includes review articles written by eminent Indian botanist.
The present volume “Advances in Botany” published on the occasion of 90 years of the establishment includes articles written by eminent Indian Botanist. There are 18 review articles on Mycology, Pathology, Reproductive Biology, Medicinal Plant, Physiology, ecology etc. covering wide varieties of topics. A perusal of various titles comprising this volume shows that they cover articles on: Pollination; Spatio-temporal Variation in Pollinators and their efficiency; current trends in Biological control of nematodes; Phytoplasmas; Bioprospecting of Plant Growth Promoting Soil; microorganisms; Management of Post-harvest diseases; Prevention of Post-harvest fruits by plant products; AM fungi for sustainable agriculture; Bacterial diseases of cluster bean & their management; Management of mycotoxins; Biological Methods of exploration of groundwater & minerals; Nitric Oxide Biochemistry; Micro propagation of medicinal plants; phenolic compounds & stress in plants; chemo preventive applications of Spirulina; Citrus quadrangularis - a pharmaceutical herb; Barringtonia in Human Welfare etc.
Book will be very useful to botanist, agricultural scientist, plant pathologist & student of plant sciences. |
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 | Aromatic and Spice Plants: Utilisation and Conservation by A. Baruah & S. C. Nath ISBN: 978-81-7910-356-2 Price:
US$
Page Info: xiii+317 |
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The articles of this book covered the aspects like Diversity & Taxonomy, Ethnobotany & Pharmaceutical value, Essential oil & chemistry, Cultivation & Agrotechnology, Multiplication & Conservation, Pests & diseases, Pharmacology & Pharmacognosy, Economics & Marketing, Antimicrobial activity, End uses, etc., on a particular aromatic/spice plant taxon (either at Species or Generic level or a general review article).
The contents include: Ethnobotany and Active components of Essential Oils of the Genus Cinnamomum Schaeffer used as Spices and Culinary products in Northeast India • Wild edible Aromatic plants of Northeast India • Cinnamomum pauciflorum, an additional and promising source of Cinnamon from Northeastern India • Aquilaria malaccansis Lamk. • Species diversity and Utility potential of Piper L in Northeast India • An overview of Cinnamon with reference to Northeast India • Systematics and Essential oils of Cinnamomum sulphuratum Nees from Northeast India • Commercial potentiality of Litsea cubeba oil of Indian origin • Taxonomy and Industrial prospects of Cinnamomum parthenoxylon Meissn complex growing in Northeast India • Essential Oil Industry in North-East India with special emphasis to Patchouli, Citronella and Lemongrass
• Zingiberacean members of commercial importance in North East India with emphasis to essential oil and aroma chemicals • Essential oils of Indian Cassia • BLI-ARUN– New Hybrid Strain of Lemon Grass, a potential crop for rural industries • Fungal diseases of common Aromatic plants of Northeast India
• Antimicrobial Activity of Plants and Microbes from Indo-Burma Eco-Zone • Leaf Epidermal characters of some chemotypes of Aromatic Plants of Northeast India • Petiole anatomy and foliar venation of the genus Cinnamomum Schaeffer of Northeast India • Advances in Propagation of few Aromatic and Spice plants of Eastern Himalaya • Advances in tissue culture activities of some priority Aromatic and Medicinal plants native to North East India
• Insect Pests of Aromatic plants of Eastern Himalayas • Herbarium database of Aromatic plants of ‘Assam Herbarium’ (Botanical Survey of India, Shillong) collected from Northeastern India • Bibliographic accounts of some selected Aromatic Plants of Northeastern region of India • Index.
This book will be useful to the research & academic institutions, various industries, agriculture and allied fields, as well as to exporters, processors, planters and to all those who are interested in Aromatic & Spice plants.
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 | Biodiversity Conservation by P. C. Trivedi, K. C. Sharma ISBN: 81-7910-029-4 Price:
US$ 60.00
Page Info: viii + 308 |
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The present book Biodiversity Conservation incorporates articles on plant biodiversity conservation, mangrove ecosystem, floral diversity of the Indian desert, forest resources, joint forest management and diversity in vertebrate wildlife in India. This volume contains chapters covering holistic information on biodiversity and its conservation with special reference to the Indian scenario. Chapters on medicinal plant conservation and intellectual property rights and patenting of bioresources have added to the value of the book. A comprehensive account of the biodiversity of vascular plants and ferns is given to throw light on the importance of preservation of vanishing species from this planet.
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 | Biodiversity Conservation by B.B. Hosetti, A.K. Chakravarthy ISBN: 978-81-7910-360-9 Price:
US$
Page Info: xii+236 |
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The biodiversity or biological diversity is the variety of life starting from genes to ecosystems and landscapes. The detailed concepts of types of biodiversity are explained in chapter 1. Chapter 2 deals with specific details of genetic diversity. Prof. Nameer, from Kerala Agricultural University, Thrissur has contributed a chapter on biodiversity and conservation of mammals (chapter 3). The number of hotspots is being increased year after year which is sad news for wild lifers. A detailed account of two hotspots of India is narrated in chapter 4. Invasive alien species are threat to local biodiversity, a detailed account on invasive alien species of tropical region is given in chapter 5. Genetically modified crops and their diversity are given in chapter 6. Agricultural crops are affected by a variety of pests. The crop protection strategies are explained in chapter 7. In a given forest ecosystem plants and insects interact and co exists. The plant nectaries and associated insects are discussed in chapter 8. Another chapter on Alien species is also incorporated (chapter 9).
Studies on parasites and predators are most interesting and complex. This aspect is covered in chapter 10. Termites are the gregarious insects having the ability to devour all the cellulose containing materials. Their diversity and density are described in chapter11. Eriophid mites caused severe loss to coconut plantation in south India during the last one decade. This aspect is discussed by Prof Manjunatha of University of Agricultural Sciences, Shimoga in chapter 12. Flower-bird interactions are explained by Prof Solomon Raju in chapter 14. Chapter 15 deals with fungal biodiversity in soils of mid Western Ghats.
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Bio-Resouces Management in India by A.K. Kandya & J.P.N. Pandeya ISBN: 978-81-7910-370-8 Price:
US$
Page Info: xvi+252
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Biological Resources of a huge variety are available to the mankind since his origin and man has been using them for various purposes and growing them traditionally. He has increased their production many folds due to improved technologies. However, the exploding human population is creating severe crisis of several bio-resources. It is only the wise and planned management of these bio-resources which may lead to their un-interrupted supply.
Articles in this book are focused deeply on the management of different bioresources, viz. food crops, forests, fodder, non-timber-forest-produce, medicinal plants, weeds and microbes etc. Some of them were presented in a National Seminar organized at the Government Girls Post Graduate Autonomous College at Sagar during 26-27 March 2011, but others have been written specially for this volume. Most papers are broad-based monographs but some are specific case studies, viz. cultivation and management of Pan (Piper betle) leaves, and Scientific harvesting of Achar (Buchanania lanzan) fruits for sustainable management. Thus, the book becomes very useful for Policy makers, Planners, Administrators, Researchers, Teachers and Students. The list of prominent contributors includes the names of Prof. Kailash Paliwal, Prof. M.D. Kharya, Prof. J.P.N. Pandeya, Dr. Pratibha Bhatnager, Dr. S.A. Faruqui, Dr. H.C. Jain, Dr. N. Kango, Dr. S.M. Kurmvanshi and Prof. A.K. Kandya. |
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 | Booker Prize Winner Indian English Novels : A Kaleidoscopic Study by A. M. Nawale & V. Bite ISBN: 978-81-7910-341-8 Price:
US$
Page Info: xix+228 |
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Booker Prize Winner Indian English Novels: A Kaleidoscopic Study celebrates the laurels achieved by Salman Rushdie (Midnight’s Children - 1981), Arundhati Roy (The God of Small Things – 1997), Kiran Desai (The Inheritance of Loss – 2006) and Aravind Adiga (The White Tiger – 2008). These four novelists created an impact in the global scenario, thereby adding accolades to the literary output of India. The present volume, edited by Dr. Arvind Nawale and Dr. Vishwanath Bite brings together the critical and the thematic issues addressed in the aforesaid literary works.
Each novel launches a new perspective to the concerns addressed. The critical essays have been precisely chosen so that readers can figure out the various segments associated with a particular novel. The milieu and the circumstances projected in the respective novel have been assessed in the light of critical theories and insights. This book will certainly be acclaimed and eventually shower esteem and admiration on the four Booker Prize Indian novelists.
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 | Child Development by J. S. Mehta ISBN: 978-81-7132-666-2 Price:
US$
Page Info: xii+268 |
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In my view, development is best understood as a fusion of biological, social and psychological processes interacting in the unique medium of human culture. I have thus tried to show not only the role each of these factors plays but also how they interact in diverse cultural context to yield this striking similarities and important differences in individual children’s development because development involves transformations that take place overtime. I have adopted a chronological approach in our presentation. I begin with conception and trace the sequence of developmental changes from that instant in to infancy, childhood and adolescence.
The Contents includes:
• Scientific Study of Behaviour • Factors in Development • Physical and Motor Development • Socialization • Learning and Perception • Emotions and Motivation • Language • Cognitive Stage • Intelligence • Social Behaviour•MoralDevelopment • Personality • Self • Adolescence • The Child, Home, School & Peer Group
• Appendix : The Nursery School • Glossary • Selected Bibliography
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 | Effective Communication Skills by M. Sinha ISBN: 978-81-7910-350-0 Price:
US$
Page Info: x+182 |
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This book expresses various dynamics of business communication. Following a reader friendly approach, it provides comprehensive coverage of basic concepts and principles of communication relevant to students and highlights its formats and modalities in current use.
All relevant dimensions of communication from learner's perspective, find lucid coverage here. Topics of this book as prescribed for the students of Engineering, Business Management and other professional courses of various universities are duly covered. This book will be useful to the students of B.Tech and MBA.
Various guidelines, hints and practical suggestions offered in the book enhance its utility for technical communication. I added contents on communication technology and its role in business communication.
Besides, the text provides a valuable guidance to any individual who is keen or wants to improve his communication skills. We have chosen those topics that seem to be most helpful to the students' developing and understanding of the way we communicate.
Our goal is to produce the most complete and usable book in the market. This volume has been written in a simple language and easy to understand style. Thus, the entire book is intended to give a comprehensive yet quick grasp of communication skills.
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 | English Language Usage and ELT by Vikrant Sehgal ISBN: 978-81-7910-353-1 Price:
US$
Page Info: x+166 |
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English Language Usage and ELT surveys the major approaches and methods in language usage and teaching. It surveys the major approaches and methods in language teaching, such as grammar translation, audiolingualism, communicative language teaching, and the natural approach. The text examines each approach and method in terms of its theory of language and language learning, goals, syllabus, teaching activities, teacher and learner roles, materials, and classroom techniques. In addition to the approaches and methods covered, this book also includes new chapters on topics such as whole language, Major Theoretical terms, Semantics and semiotics, multiple intelligences, competency-based language teaching, cooperative language learning, content-based instruction, task-based language teaching, and the Post-Methods Era. Teachers and teachers-in-training will discover that this book is a comprehensive survey and analysis of the major and minor teaching methods used around the world. The book seeks not only to clarify the assumptions behind English Language usage and teaching and their similarities and differences, but also to help teachers and students to explore their own beliefs and practices in language teaching.
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 | Indian Defence : Crisis and Challenges by N. C. Asthana, IPS & A. Nirmal ISBN: 978-81-7132-673-0 Price:
US$
Page Info: xxx+356 |
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An extremely exhaustive and comparative study of the armies; the armor; the artillery, the air forces; the navies; the missile forces; the nuclear weapons; ground warfare; air warfare; naval warfare; military doctrines and military might of India, Pakistan and China. All that matters on matters military is to be found in these pages. A rare insight into the subject of defence, and must read for lay men, students, media persons, policy-makers, and men of the armed forces.
Why this book is vital for all of us? Because you need to be enlightened. For most people defence has become synonymous with military hardware and we keep on spending on everything the military men ask for because nobody has the wisdom to question it.
Given the fact that a nuclear Pakistan would not let itself be defeated at any cost, and that the Chinese could nuke us for even tactical reasons, we must have a serious relook at the way we approach our defence concerns. Can the armed forces, in spite of Rs. 164,000 crore spent on them every year guarantee a decisive victory or a ‘solution of the Pakistan problem’? No!
This shocking book exposes the weak underbelly of India. India as a nation is mentally absolutely unprepared for fighting a war and enduring all its horrors. This book predicts that whether our armies are winning or taking a beating, the moment the war touches the Indians who matter (that is, the rich, the beautiful and the powerful), urban India would start buckling. The clarion call of the media and the opinion-builders would be ‘peace at any cost’ and they would suggest surrender even before the thought has crossed the mind of the adversary. In the end, Pakistan or China will not defeat you, your own TV channels and magazines will. That’s where the real military crisis of India lies.
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 | Non-Verbal Communication by M. Sinha ISBN: 978-81-7132-669-3 Price:
US$
Page Info: x+94 |
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Communication is an integral part of our life. About 78 % of communication is non verbal. Only a small percentage comes from the actual words you say. The majority of our feelings and intentions are sent through nonverbal communication. Wordless messages or kinesics are the way we communicate by sending and receiving signals using body language, gestures, postures, proximity, haptics, and facial expressions.
Your walking, standing and sitting says a lot about you. Your postures and other body language can give you away, so to speak. They speak volume, even if you don’t move an inch, standing with your arms crossing or sitting down with leg crossing. Gestures are the use of movements or signals to convey a message to another person. Proxemics is the physical distance between two people which can be correlated to the relationship they share be it personal or social.
Haptics is the study of touching in nonverbal communication. When we say touching, we mean handshakes, holding hands, shoulder patting, kissing, “high-five”, brushing arm, gentle squeeze of hands or arms, brushing hair with one’s fingers, etc.Facial expressions are another form of nonverbal communication. It could be a cheerful smile, a silly grin or a frown.
The book provides a valuable guidance to any individual who is keen or wants to know about non verbal communication.
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